Communications & Community Outreach
Communicating clearly and effectively
ASD's Communications Department supports Anchorage’s students, staff and the community by providing accurate and timely information about student achievement, budget and other district initiatives. By working collaboratively with the superintendent, administrators, principals and all school staff, we are able to help them communicate clearly and effectively.
We focus our efforts on media relations, strong internal communications with our staff and crisis communications. The Communications Department also produces many publications, like our annual report to the community, Expect the Best; our weekly employee e-newsletter, Inside ASD; our monthly parent and community e-newsletter, and more.
The Communications Department supports schools and departments with its Publication Services and ASD-TV operations. We also maintain the district’s website and produce content for ASD’s Facebook, Twitter and YouTube accounts.
We are constantly looking for new ways to communicate with our families and the community. Contact us at firstname.lastname@example.org or learn more about the staff below.
Meet the staff
Click on a staff member's name to learn more about his or her role.
Learn more about Publication Services.
Offset equipment operator
Offset equipment operator
Customer service representative
Over the years, Anita has been referred to as the "voice" of ASD. As the initial customer service representative and switchboard operator for the Anchorage School District, she facilitates internal and external customer interactions representing all aspects of the organization, and resolves customer inquiries and concerns both on the phone and in person. Anita also maintains a bulletin of building events and meetings, and completes clerical projects as assigned by the Communications Department. Anita has lived in Anchorage since 1987, and has been an ASD employee for over fifteen years.×
Assistant director of Communications
As the district’s assistant director of Communications, Heather focuses on internal communications and external communications. She is the writer and editor of ASD’s two newsletters, Inside ASD and ASD Connect. Heather also manages ASD’s social media presence, which includes Facebook, Twitter and Instagram. She provides training to school and district staff on a multitude of communications topics, including social media, creating effective newsletters and customer service. Heather was raised in Soldotna and graduated with a bachelor’s of Business Administration with an emphasis in marketing from the University of Alaska Anchorage.×
Patti is the Communications Department’s go-to person for anything office-related. As the executive secretary, she handles office management, customer service, budget, payroll, inventory and media support. Patti manages employee recognitions and retirements, sometimes coordinating hundreds of recognitions at a given time. She also supports the daily functions of ASD-TV and Publications Services. Patti, a UAA graduate, was raised in Anchorage and is active in community service and served as the 2012-13 president of the International Administrative Association of Professionals-Billikin Chapter.×
Pam supervises the print shop at the King Career Center and the digital print shop, located in the Education Center. She manages operations and workflow while providing consultation and customer service to district staff requesting print jobs. Pam is a pro at managing multiple large-scale print runs with important deadlines. She is constantly coming up with new and creative solutions for schools and departments. Pam, a life-long Anchorage resident, is an ASD graduate and former KCC print shop student. Her goal is to develop on-the-job training opportunities for students at the print shop.×
As the publications technician, Pam is the district’s in-house graphic designer. She designs a wide-range of projects for departments and schools, including fliers, brochures, forms, signage and logos. Some of her major projects include creating the student handbooks and program of studies books each year and designing the district’s annual report to the community, Expect the Best. Pam also designs materials and themes for the informational bond campaigns. Born and raised in Anchorage, Pam graduated from the University of Alaska Anchorage with a Bachelor’s degree in Journalism and Public Communications with an emphasis in graphic design.×
Sven (Ole) Jordan
Offset equipment operator
Ole specializes in operating the offset equipment in the print shop. He plates, prints and binds print jobs for the entire district. He keeps our schools stocked with necessary printed materials. Ole is a life-long Alaskan and can be found enjoying the many outdoor activities Alaska has to offer.×
Digital copy operator
Ernie operates the high-volume digital printers at the ASD Education Center where he prints packets, handouts, and manuals for the district. Some of Ernie’s big projects include printing the annual Financial Plan, CAFR, Fed Impact Cards, enrollment forms and SES mailers. He also prints the school board packets for board members. Ernie graduated from the University of the Philippines Baguio with a certificate in Fine Arts. He immigrated to Anchorage in the winter of 1997.×
Electronic communications manager
Mark is responsible for managing the District's website, as well as leading the District-wide transition of all school websites onto a new content management system. Before coming to Communications, Mark worked for six years as the Sr. Multimedia and Graphics specialist within an Alaska Native Corporation. He holds a Bachelor's in Fine Arts and Master's in Advertising. Before joining ASD Mark studied abroad in Falmouth, Cornwall, United Kingdom.×
Media production specialist
From the Kahiltna Glacier base camp on Denali, to twelve days at -30 degree temperatures following the Iditarod Trail Sled Dog Race, Joshua has spent more than 12 years photographing the tame and not-so-tame parts of Alaska. As a multimedia specialist, Joshua is responsible for creating visual content for ASD-TV Channel 14, the ASD website, and electronic or print materials produced by the Communication Department. He works with ASD staff to create training videos, PSAs, and commercials. Prior to joining the communications department Joshua photographed and filmed in many of Alaska’s bush villages and cities for a variety of organizations including KTUU-Channel 2, the Anchorage Daily News, the Rocky Mountain News, the Associated Press, NBC National, Russia One, and The New York Times.×
Web content specialist
As the web content specialist, Lucy contributes to the upkeep of the District’s website and is assisting in the transition of school websites to ASD’s new content management system. Lucy was born and raised in Anchorage and is an East High School graduate. She earned her Bachelor’s degree in History from the University of Oregon, and further pursued professional interests at UAA, taking courses in graphic design. Lucy worked in marketing and later as an administrative assistant with ASD before joining the Communications department.×