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Best Practices, Volume X, 2008

2008 Business STAR Award honoree

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2008 Business STAR Award honoree
KTVA Channel 11 and Mirror Lake Middle School

KTVA Channel 11
Contact: Jeffy Bever/Laura Oates
Phone: 273-3188

 

Mirror Lake Middle School
Principal: Scott Batchelder
SBP Coordinator: Emily Blahous

KTVA Channel 11It’s difficult to determine who benefits most from the partnership between KTVA and Mirror Lake Middle School. Both parties absolutely rave about the influence of the other, and it’s clear that this eight year partnership has impacted many lives.

Mirror Lake has a Video News Production class, taught by Emily Blahous. A small group of students in this class write, produce, and anchor a five-minute news program that is aired school-wide at 9:55 each morning. The “Daily Mirror Lake News” delivers information about everything from academics to sports and other general announcements. It is an essential part of communication for everyone at Mirror Lake Middle School.

Eight years ago, Anchorage television station KTVA was asked to form a partnership to assist students in the Video News Production class. Augie Hiebert, an Alaskan journalism pioneer who founded KTVA in 1953, and his daughter Cathy became collaborative members of the school’s video news team soon after.

Each year, KTVA sends a prominent news anchor to visit Mirror Lake’s video news team. Students are taught how to deliver news effectively, paying careful attention to “punching words” and sensitivity when reporting on tragic events. They are also given tips about body language, wardrobe, makeup, and hairstyles.

Mirror Lake students also take field trips to the KTVA studio in Anchorage, where they witness the industry standard and see that professionals produce news in a similar manner as they do each morning. Casey Mills, an 8th grader at Mirror Lake, said, “This was probably the best field trip I’ve ever been on. We learned so much, and I can’t wait until we get to go back and watch a live broadcast. This has definitely opened up some career options.”

Shim

Casey isn’t the only student who started thinking about his future thanks to this partnership. Many go on to join media teams in high school, and have the confidence to join debate teams, drama productions, and establish community mentorships. These students continually point to the effect of KTVA and their experience in the Video Production Class as a motivating factor.

Mirror Lake hosted Augie Hiebert’s 90th birthday party, and anyone who visits the school can see classroom photos that illustrate KTVA’s impact on education at the school. Sadly, Mr. Hiebert passed away in September of 2007. Because the Video News Team meant so much to him, Mirror Lake was listed as an option for memorial contributions. The classroom where the news team meets each morning is now called the Augie Hiebert Production Studio. All of this is a testament to how important this relationship has become to everyone involved.

Thanks to donations from Mr. Hiebert’s memorial fund, Mirror Lake is laying the groundwork to create its very own radio station. This illustrates what can happen when a school and business become such dedicated and inspirational mentors to one another.

“While it’s evident they enjoy the station tours and mentoring, we never anticipated the satisfaction our staff receives. The students are literally bursting with energy and a zest for a profession we have chosen; their insight and perspectives have helped us prioritize how our coverage truly affects a community.” -Laura Oates, KTVA anchor

Left to right: seated: Megan Mullett, Shawee Wackerman, Sierra Lile, Amy Harke, and Jake Hall; standing: Mitch Sego, Madison McAleavey, Shayne Vergnetti and Lauren Maxwell

Left to right: seated: Megan Mullett, Shawee Wackerman, Sierra Lile, Amy Harke, and Jake Hall; standing: Mitch Sego, Madison McAleavey, Shayne Vergnetti and Lauren Maxwell

 

 

NEXT: Eagle River Rotary Club and Eagle River High School »

 

Please note: The information on this page is from the 2008 edition of Best Practices. The people, programs and contact information included were current at the time of publication, but may have since changed.


Award winning organization

Council for Corporate and School PartnershipsAnchorage School Business Partnerships was named a 2005-06 winner of the National School and Busines Partnerships Award


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